PETALING JAYA: Tenaga Nasional Bhd‘s (TNB) wholly-owned unit, Allo Know-how Sdn Bhd, has been acknowledged as Malaysia’s Broadband Telecom Firm of the Yr. The award was introduced on the nearly held 2022 Asian Telecom Awards in March, in recognition of Allo’s responsive efforts in bridging the digital divide within the nation. The corporate offers a …
PETALING JAYA: The Affiliation of Accredited Promoting Brokers Malaysia (4As) will provide a coaching course “Effie Masterclass 2022” to assist companies and advertisers form and sharpen their entries for the coveted advertising communications Effie Awards. Organized by the 4As since 2008, the Effies are an business award that rewards achievement in assembly and exceeding advertising …
PETALING JAYA: Firms are upping their branding budgets amid the upsurge in financial actions regardless of looming challenges, which might dampen manufacturers’ spending. Branding Affiliation of Malaysia honorary president Datuk Eric Chong stated he foresees extra branding actions this yr in view of the enhancing economic system. He informed StarBiz that the outlook for the …
AMSTERDAM: The Dutch promoting watchdog has dominated {that a} KLM promotion telling clients they may fly carbon-emission free is deceptive. The advert’s tag line, Be a hero, fly CO2 zero, is an absolute declare, the Dutch Promoting Code Committee stated in a verdict seen by Bloomberg. As such, the corporate has the burden of proving …
PETALING JAYA: This yr, the Media Specialists Affiliation (MSA) Awards will likely be wanting into the way forward for Internet 3.0 and the probabilities it unlocks for entrepreneurs, whereas celebrating the work of the previous yr. MSA Awards chairperson Dheeraj Raina stated in a press release: “For the final 18 years, the MSA Awards have …
PETALING JAYA: Mediabrands Malaysia has develop into the main company community with the best rating based mostly on media analysis firm Recma’s newest qualitative analysis. It not too long ago obtained a qualitative rating of fifty factors and serves as the best scorer for the community traditionally in Malaysia, main 27 factors forward of its …
KUALA LUMPUR: Media analysis firm RECMA has up to date its analysis on media company efficiency in Malaysia and based mostly on its February 2022 publication, Trapper is reported to have achieved finest development within the Malaysian market over the previous three years. This elevates Trapper’s rating to 3rd place amongst all businesses and the …